Melissa J White is an award-winning designer and writer. She is the founder and president of Whitespace Creative, LLC in Santa Fe, NM, which develops sustainable marketing plans, full creative direction, and branding identities for green businesses, artists, and entrepreneurs. She began mini-branding™ for small businesses in 2006. View her design portfolio at whitespacecreative.com. Read excerpts from her books and articles at MelissaJWhite.com. Email your questions and ideas to this address. You can also find her blogging about Small Business Marketing at Examiner.com.
In 2006, Melissa was appointed to the City of Santa Fe Arts Commission where she is the chair of the marketing committee, and spearheaded the new branding initiative on the Commission’s 20th anniversary, including a new logo, tagline and social media plan.
In August of 2008, Melissa finished a graduate Certificate in Screenwriting at NMFI (New Mexico Filmmakers Intensive) studying with Tom Musca, Jonathan Wacks, Kirk Ellis and Diane Schneier-Perrin. She has been on the staff of the Screenwriting Conference in Santa Fe since 2007 and has worked in the New Mexico film industry as a script supervisor and assistant production coordinator.
Melissa’s directorial debut, the short film “Wastewater”, premiered at the New Mexico Film Expo in September, 2009, and has also been shown at the Santa Fe Independent Film Festival and the Auxiliary Dogs Film Festival in Albuquerque. Her other environmental films include a four-minute art-umentary, “Mixing: A Dialogue on Wastewater” which will screen at RioFest in 2010, and a three-minute How-To on “Backyard Composting with Worms” for Milagro Compost.
Melissa has made Santa Fe her home since 1981 with her husband and three children.
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